Training courses in Negotiation Skills in Bridge of Alford

Master these four principles of consultative partnering and you will transform your approach to important sales opportunities.

Inspirational Leadership gets results. It’s about recognising that your most precious possession is the people who work for you, and having the skill to draw out the very best in their performance.

Some people say that in the era of consultative-partner selling, closing is no longer necessary. This is just not the case.

In collaboration with MPW Learning, a programme called ‘Leadership Pathway Programme’ was designed to bring all of the skills of a large high street charity organisation management team up to date. After introduction of the programme, common working practices were restructured, productivity increased and management satisfaction improved.

The Challenge

This is a business that manufactures and sells a range of hi-tech and smart watches through high street and online retailers. Customer relationships were managed through a team of account managers who were motivated, committed, and successful.

The business had identified a need to develop customer relationships to ensure business retention and future growth, critical to this would be the account management team been recognised as ‘Business Partners’ collaborating with customer stakeholders to achieve mutually agreed growth targets.

One of the most effective tactics available to buyers is the price challenge. It is very simple to use, and can be very effective.

To succeed in key account management we must make lots of contacts and talk to lots of people within the account. One of the ways customers reduce risk is to ensure that as many of their people as possible are in favour of the decision.

The Challenge

To develop the sales management team, who had differing levels of capability and experience, into a cohesive group with a consistent approach to sales leadership. Putting these leadership foundations in place would pave the way for a wider strategic programme that leaders could deliver to their direct reports in order to create a sales force that would be seen as ‘Best in Class’ on a national and international level.

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