Course description
Does your business use social media?
Are your social posts getting enough attention?
Do you find social media algorithms confusing?
Are you aware of the major 2020 algorithm changes that have taken place in relation to posting and reaching your audience?
Many more people are accessing social media and countless businesses are trying to capture this audience. Social media platforms however, have been making it progressively more difficult for business posts to gain organic reach. Why? It's simple, most social media platforms want businesses to use paid ads.
This course will show you how to work with the algorithms from the social media platforms, so that more of your posts get seen. The second part of the course will show how to produce a compelling ad on a really low budget.
On this short course you'll:
- Discuss the new social media algorithms for 2020/21
- Discover the most effective strategies for posting on Instagram, Twitter, Facebook and LinkedIn
- Develop a social media plan using scheduling software
- Identify ways to optimise your social media profiles to gain more reach
- Learn to create a high quality paid ad on a low budget
- Produce a compelling ad using Neuroscience Marketing
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