Strategic Thinking in PR
Strategic Thinking in PR
This course will encourage participants to take a high level approach to PR by developing strategic thinking as a routine habit. As a result clients and colleagues will recognise that their PR consultants appreciate the ‘bigger picture’ and become even more valued as advisors.
Upcoming start dates
1 start date available
Suitability - Who should attend?
Those who are taking responsibility for PR leadership in an organisation and who are advising senior clients and colleagues on strategic direction for PR and communication.
Outcome / Qualification etc.
CPD: 10.00
Training Course Content
Participation in the course will provide you with the knowledge to:
- think more strategically every day
- examine the purpose and function of PR and communication in an organisation
- give advice to senior clients and colleagues, informed by strategic thinking
- recognise when you are thinking tactically, as opposed to strategically, and reset your thinking style
Expenses
Virtual
- Member: £350.00
- Non-Member: £475.00
Request information - obligation free
Reviews by course attendees
Average rating 4.8
Based on 5 reviews.
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Emma W
01 Nov 2022
Joana M
01 Nov 2022
Just a quick thank you to Alison and to CIPR - The course was fantastic!
Lucy R
01 Jun 2022
Caroline Black was excellent - really useful day
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Fantastic course - thank you