- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- Evaluate the financial aspects of product
Social media manager | Average UK Salary & Outlook
Social media managers communicate with organisations’ customers and clients through social media channels.
Social media managers typically work around 38 to 40 hours per week.
As a Social media manager you will typically work evenings / weekends.
This occupation tends to be:
- Enterprising — Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business.
- Conventional — Conventional occupations frequently involve following set procedures and
| Average salary |
| 43,179 GBP * |
| per year |
Salary statistics
Average salary for Social media manager
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45,803 GBP
-
39,530 GBP
Average salary for part-time Social media manager
Average salary for full-time Social media manager
Showing:
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19,299 GBP
-
18,745 GBP
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43,179 GBP
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39,530 GBP
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45,803 GBP
Salary over time for Social media manager
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36,387 GBP
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35,800 GBP
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37,116 GBP
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39,119 GBP
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41,481 GBP
-
42,878 GBP
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43,179 GBP
-
40,227 GBP
-
33,995 GBP
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Future outlook for Social media managers
Very good outlook
103 000+ jobs available 
Balanced outlook
-1% yearly wage growth (on average) Social media manager - Your future job?
Which qualifications do I need?
Find out what you need to know in order to become a Social media manager and the highest average level of education for people in this role.
Things to highlight for your Social media manager interview
Initiative Job requires a willingness to take on responsibilities and challenges.
Dependability Job requires being reliable, responsible, and dependable, and fulfilling obligations.
Leadership Job requires a willingness to lead, take charge, and offer opinions and direction.
Achievement/Effort Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks.
Adaptability/Flexibility Job requires being open to change (positive or negative) and to considerable variety in the workplace.
