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Corporate Training for Teams

Mastering Media Interactions

STL, Nationwide
Length
1 day
Length
1 day
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Mastering Media Interactions

STL courses


  • Attending this course will enhance your ability to handle various media formats with ease and professionalism. You'll learn to deliver clear, impactful messages, manage crisis situations, and maintain composure under pressure.

    Additionally, the practical exercises will boost your confidence, ensuring you can present yourself and your organisation in the best possible light.

What to expect

  • 24 months post training support included .
  • Tailored and bespoke programme options .
  • Our experienced training and logistics team in the last 23 years have assisted 213,060 people .
  • Over 14,264 organisations trained .
  • We are rated 'Excellent' on Trustpilot and 98.7% of our customers recommend us .
  • Delivery UK wide and international (75+ countries delivered) .

Suitability - Who should attend?



This one-day training course is This course is tailored for business professionals, executives, spokespersons, and anyone who represents their organisation in media interactions.

Whether you are new to media engagements or looking to refine your skills, this training will equip you with the essential tools and confidence to effectively communicate your message

Training Course Content



Understanding Media Interaction

Types of Media Interviews:
Preparing for Different Interview Formats
Identifying the challenges of each format
Preparing strategies for effective performance in various settings

Mastering Your Communication

Delivering Your Core Message:
Staying composed under media pressure
Techniques for succinct and powerful communication
Creating Effective Press Releases:
Structuring and prioritising information for maximum impact
Adapting press releases to suit different media channels

Practical Interview Skills and Remote Media

Remote Interview Techniques
Strategies for compensating for the lack of physical presence
Conducting practice sessions with given story outlines
Experiencing various interview styles: friendly, hostile, long, and short

Crisis Management and Personal Impact

Managing negative media coverage
Deciding on response strategies and positions
Knowing when to engage with the media or issue statements
Preparing for Media Engagement:
Assessing the impact of interviews on you and your organisation
Understanding the context of how interviews might be used in larger stories
Techniques to appear confident and in control
Maintaining composure under stress
Identifying Your Personal Style: Recognising and utilising your strengths and unique qualities

Expenses



Prices on application. Contact us for quote.

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STL
1 Northey Street, 2nd Floor, CA House
E14 8BT London

STL

Helping businesses improve performance with proven learning and development solutions. London-based with a global reach. STL seek to provide an unrivalled value and quality service, enabled by our strong working culture. Our 500+ courses deliver learning solutions across leadership and...

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