Course description
What will I learn?
Maximise your sales through high search engine visibility. This one day training course will provide you with tried and tested advice and techniques to get you to the top of key search engines and deliver new business. Discover how SEO fits into your marketing strategy Learn how to get the best possible return from your SEO campaign Discover how to increase the number of quality & relevant website visitors Develop a robust strategy for on-page and off-page optimisation Discover how to develop a robust link building strategy (including social media optimisation) Be aware how to avoid SEO pitfalls and search engine penalisation Learn how to research and select the best keywords for your SEO campaign Discover how to track success and measure ROI Evaluate and establish best practice SEO through competitor benchmarking
What do I need to know?
Marketing and communications executives and business owners who want to optimise their site to give better result or are keen to know what SEO consultants are charging for.
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Suitability - Who should attend?
What do I need to know?
Marketing and communications executives and business owners who want to optimise their site to give better result or are keen to know what SEO consultants are charging for.