Course description
Successful Product Management
Gain the business skills you need to be a successful product manager. Learn the tools and techniques to manage a portfolio of products and make effective product management marketing plans.
In this powerful Program, you’ll focus on strategy…product portfolio planning…key tasks of a product manager…understanding critical reports…and how to calculate break-even sales formulas. Then you'll put it all together using a case study on product marketing plan development so you’re ready to prepare your marketing plan.
Suitability - Who should attend?
Product managers and brand marketers and those who interact with them.
Training Course Content
This 3 day Program is highly interactive with exercises and role plays.
Program Highlights:
- Benefits of the product management process
- Strategies and models for marketing success
- The main tasks of a product manager
- Key reports and relationships
- Managing new product or service development
- Preparing your marketing plan
For more information please visit the training provider website.
Why choose Management Centre Europe
10,000 Managers and Leaders inspired by MCE each year
400,000 participants on MCE Programmes since 1961
50+ Open Training Programmes throughout EMEA
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Management Centre Europe (MCE)
Open Training Programmes, In-Company Training, and Customised Learning Solutions. Management Centre Europe (MCE) is the Leading International Management Development provider in Europe, Middle East and Africa. Every year, MCE facilitates training programmes for over 1,000 public and private organisations, supporting...