Writing for Online Audiences
Writing for Online Audiences
This course will show you how to write engaging, high-quality content for online platforms, including websites, blogs and social media. You will learn about the 'golden rules' of online writing as well as the basic principles of search engine optimisation (SEO) and how to incorporate these into your writing.
Upcoming start dates
1 start date available
Suitability - Who should attend?
Anyone interested in learning about online writing as well as practitioners responsible for content management and producing online copy.
Outcome / Qualification etc.
CPD: 10.00
Training Course Content
Participation in this course will provide you with the knowledge to:
- understand how and why people use online media
- recognise the difference between writing for digital media and for other platforms
- make your online writing scannable, concise and objective
- understand how to incorporate SEO techniques into your writing
- write for both humans and machines
- structure different types of online content, including online news stories and blog posts
Expenses
Virtual
- Member: £350.00
- Non-Member: £475.00
Request information - obligation free
Reviews by course attendees
Average rating 5
Based on 8 reviews.
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Dylan W
01 Nov 2022
Brigitte M
01 Nov 2022
Very comprehensive insight into writing for online audiences
Merrily K
01 Mar 2022
Really enjoyed the Writing for online content course it was very well paced, informed, supported and relevant.
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Thank you Colin for a great day, great course!