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5.0 (7 Reviews)

Writing Content for Company Media

Chartered Institute of Public Relations, In London (+1 locations)
Length
1 day
Length
1 day
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Writing Content for Company Media

CIPR CIPD Chartered Institute of Public Relations

Writing Content for Company Media

This practical course shows you how to write interesting and engaging content for your organisation’s print and digital publications, ezines, emailers and blogs.

Suitability - Who should attend?

Suitable for anyone responsible for finding, writing or editing news stories, articles and blog posts.

Outcome / Qualification etc.

CPD: 10.00

Training Course Content

Participation in the course will provide you with the knowledge to:

  • recognise what makes a successful publication and blog
  • find good stories, select the right content and make 'dull' stories interesting and engaging
  • make the most of headlines, opening paragraphs, quotes and captions
  • work effectively with contributors
  • integrate company messages into articles while keeping stories interesting for the reader
  • adapt writing styles to suit the subject, message and readership
  • make images, layout and design work to your advantage

Expenses

Face 2 Face

  • Member: £420.00
  • Non-Member: £570.00

Virtual

  • Member: £350.00
  • Non-Member: £475.00

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Reviews by course attendees

Average rating 5

Based on 7 reviews.
Reviews are published according to our review policy.
Write a review!
Riah B
5/5
01 Sep 2022

A great experience! lovely trainer, thank you Lorraine

Andreea S
5/5
01 Sep 2022

Many thanks for the fantastic course, would love to take on a few more.

Aga K
5/5
01 Nov 2021

Colin was brilliant I really enjoyed his enthusiasm, he was natural when delivering training.

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