PR & SEO

CIPR CIPD Chartered Institute of Public Relations

PR & SEO

This course provides a detailed and practical examination of exactly what factors really do have an influence on Google search engine result rankings. It also provides a thorough grounding in the tools needed to make informed decisions about search, PR and content strategies.

Upcoming start dates

1 start date available

Enquire for more information

Classroom
London
English

Enquire

Suitability - Who should attend?

Suitable for practitioners who want to learn how to integrate SEO techniques into broader PR and communications programmes; or who now have responsibility for running or commissioning investment in SEO.

Outcome / Qualification etc.

CPD: 10.00

Training Course Content

Participation in the course will provide you with knowledge of:

basic SEO concepts
detailed examination of key factors that impact Google's search results
key SEO tools for keyword analysis, on page optimisation and backlink research
tips and techniques for improving search engine result positions
tools for tracking and monitoring the effectiveness of SEO activity.

Expenses

Virtual

Member: £350.00
Non-Member: £475.00

Request information - obligation free

Contact form

Before we redirect you to this supplier's website, do you mind filling out this form so that we can stay in touch? You can unsubscribe at any time.
If you want us to recommend other suitable courses, please fill out all fields below and check the box beside "Please recommend similar options"