Course description
Public Relations Essentials
A well-designed public relations programme can improve your organisation’s image, reputation and business success. This course will equip you with the skills needed to promote your company's successes and mitigate any issues or problems, ensuring positive internal and external perceptions of your company's brand and performance. This comprehensive course provides delegates with a solid understanding of the role of PR in supporting their business and covers all the key areas including evaluation and selection of appropriate media channels, crafting clear and engaging messages, handling and building good relations with the press and media, adapting messages for different audiences and measuring the success of PR activity.
Suitability - Who should attend?
Newly appointed PR managersPR executivesMarketing executivesMarketing managers with responsibility for PR
Outcome / Qualification etc.
Newly appointed PR managersPR executivesMarketing executivesMarketing managers with responsibility for PR
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London Training for Excellence - A Leading International Training Provider
London Training for Excellence is a leading provider of professional development programmes, established in 2013. For over eleven years, we have been committed to equipping individuals and organisations with the skills and knowledge they need to excel in today's ever-evolving...