Blue Ocean Strategy
Blue Ocean Strategy
Blue Ocean Strategy is about how to create uncontested market space and make the competition irrelevant. In this three day “action learning” course delegate will learn the advanced application of Blue Ocean Strategy/ Value Innovation tools, methodologies, and frameworks. Participants will gain an in-depth understanding of how to apply the tools and methodologies to break through conventional competitive strategic thinking.
Upcoming start dates
Suitability - Who should attend?
Who should attend
This course will be beneficial for senior or middle managers setting up blue ocean initiatives within their companies.
Outcome / Qualification etc.
By the end of the course, participants will be able to:
- Acquire an in-depth understanding of Blue Ocean Strategy tools and concepts
- Apply Blue Ocean Strategy principles, frameworks and tools
- Start developing Blue Ocean Strategy for your organisation
- Understand how to engage their colleagues in a Blue Ocean Strategy process
Training Course Content
Introduction to Blue Ocean Strategy
- What is Red Vs. Blue Ocean?
- Creating Blue Oceans
Key Analytical Tools and Frameworks
- Analytical Total Framework
- Current Strategy Canvas
- Future Strategy Canvas
- 4 Actions Frameworks
- Critical Success Factors (CSF)
Reconstructing Market Boundaries for Creating Uncontested Market Space
Focus on the Big-Picture, Not the Numbers and Visualising the Strategy Process
Expenses
Course Price: £2290 excl. VAT
Request information - obligation free
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BOC - Global Events & Training Group
BOC Global Events & Training Group is a professional global event organiser and corporate training provider, dedicated to help organisations to create new market space or a “blue ocean”, thereby making the competition irrelevant. Based in London, BOC has delivered...