West End

Reaching the decision maker is the first major milestone in the sales process, and it is vitally important to understand the best ways to achieve this.

In collaboration with MPW Learning, a programme called ‘Leadership Pathway Programme’ was designed to bring all of the skills of a large high street charity organisation management team up to date. After introduction of the programme, common working practices were restructured, productivity increased and management satisfaction improved.

One of the most effective tactics available to buyers is the price challenge. It is very simple to use, and can be very effective.

Inspirational Leadership gets results. It’s about recognising that your most precious possession is the people who work for you, and having the skill to draw out the very best in their performance.

Cold calling, or telemarketing, is a tough, but rewarding role.

When it comes to negotiations, having the edge on the other side can make all the difference.

The LEAD management programme provides an intensive introduction to the world of people management, focusing on achieving results with and through people. The programme is highly practical and the return on investment starts the minute the delegate re-enters their working environment.

Attending the LEAD programme equipped Ellen Carter with the right tools and techniques along with the confidence and competence to implement her Making A Difference project ahead of schedule during these very challenging times.

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Read about how LDL brought the Carphone Warehouse together to retain managers and help employees live its new values.

Here's what GDPR means for us marketers and sales professionals, especially those with active cold calling and emailing campaigns.