Course description
Strategic Sales and Promotion Management
Effective sales plans and well designed sales promotions can make the difference between profit and loss. This course will equip delegates with the tools they need to set realistic and yet challenging sales targets and ensure that their teams are able to achieve them.During the course delegates will consider where their product/service currently sits in the market and who their customers are. They will then identify potential opportunities for increasing sales before using a structured model to draft their sales and sales promotion plans.Delegates will also look at the skills their sales teams need to increase sales and practice a range of techniques to motivate and upskill their teams.Finally, the course will show delegates how to make use of business and customer intelligence to review and adjust their plans to ensure continued success.
Suitability - Who should attend?
Anyone looking to increase their sales and improve the effectiveness of sales promotion activity, particularly sales and marketing managers.
Outcome / Qualification etc.
Anyone looking to increase their sales and improve the effectiveness of sales promotion activity, particularly sales and marketing managers.
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London Training for Excellence is a leading provider of professional development programmes, established in 2013. For over eleven years, we have been committed to equipping individuals and organisations with the skills and knowledge they need to excel in today's ever-evolving...