Course description
Core Sales Skills – Level 2
Upcoming start dates
Training Course Content
This Core Sales Skills – Level 2 course will cover:
Key Principles of Selling
- Increasing opportunities for new business
- Strategies for hitting and surpassing your targets
- Developing streams of income: New business vs. Existing customers
- How to deal with client objections and still get the sale
- Maintaining professionalism during the sales process to create a long term focus while gaining short and mid-term wins
- Apply the ‘Aristotle Principle of Persuasion’
Sales Presentation and Pitching Mastery
- How to be more effective and charismatic during sales presentations
- How to deal with presentation challenges for individual client meetings vs selling to a procurement team
- How to bring separate viewpoints together to still leave with a sale
- The elevator pitch
- How to present more confidently and describe your products and services using customers needs
- Moving from transactional selling to consultative selling
- Practical exercises and coaching to help you grow and improve
Relationship building
- Become an a trusted advisor to your client
- Using advanced influencing skills to connect to your client and get them to reveal more
- Selling across different cultures, code and practices
- Understanding your personal brand in sales
- Mastering emotional intelligence and positive psychology
- Explore psychometric profiling of yourself and clients
- Making a plan to increase loyalty and pin that to profitability
- Feedback of individual strategy assignment
Dealing with Difficult Clients
- Problem clients and handling the effects of their action/inaction
- 5 different types of difficult buyers
- 5 things you must never do while handling a customer objection
- Winning back lost business and raising the stakes
- Using refined communication strategies of world’s leading business coaches and entrepreneurs to deal with any problem
- Buyer’s expectations of suppliers
Strategic Sales
- Motivating yourself and your team to be results focused
- Dealing with ‘C Level’ selling – selling to the board
- Getting ‘buy in’ for internal stakeholders to improve strategy
- Increase conversion ratios and customer feedback ratings
- Create a success roadmap
- Develop your own personal development plan for post course success
Why choose LCT International
We have trained over 25,000 delegates from almost 500 client organisations
Highly qualified and experienced trainers who offer a unique learning experience tailored to you
Endorsed by various organisational and subject specific accrediting bodies
Reviews
Average rating 5
I have to say this training has had a huge impact on my professional development. It has helped me identify key areas on which I can improve when I return to my organisation. Th...
The course has been able to build our confidence in Sales and Marketing. We will present what we have learned to the whole team to help them grow.
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LCT International - High value, high impact training programmes delivered globally to teams and individuals For almost 30 years we have delivered tangible improvements to organisations by enabling their leaders, managers and professionals to reach their full potential through transformational...
I have to say this training has had a huge impact on my professional development. It has helped me identify key areas on which I can improve when I return to my organisation. Th...