Course description
Selling Your Personal Brand To Sell On LinkedIn
LinkedIn is the place to be to expand the reach of your personal brand. And, despite it being a 'business' platform, it still seems to favour personal, individual accounts.
So, let's make the most of it, hey? Use your personal identity and skills as a brand ambassador to sell your business, services and products.
In order to do well on LinkedIn, you need to master the channel and understand your audience. But did you know, LinkedIn has its own internal scoring system that tracks your every action in order to position you properly within your industry?
Mastering your personal profile and building your professional identity is the first step to using the platform to benefit your business. And, as with every form of online marketing, we want to help you smash it so we decided to put together a masterclass to guide you to the top of your LinkedIn industry.
We also offer all our course as tailored bespoke packages that can be hosted at clients offices across the UK.
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Training Course Content
LinkedIn is a great tool for building relationships and supporting your sales and lead generation opportunities. This half-day workshop explores your individual Social Selling Index (SSI) which is a marker for how successful your LinkedIn profile is as a selling tool. Once identified, our experienced professors will guide you through how you can increase your LinkedIn performance to help maximise your returns.
During this training you will learn:
- How to find and use your LinkedIn SSI score to gain insight into areas to improve.
- Techniques and processes that will enable you to take advantage of the LinkedIn platform.
- Tips and tools for producing more content.
- Find and identify your audience is on LinkedIn
- Tips for producing higher levels of engagement across your content.
Hope to see you soon. Make sure to connect with us on LinkedIn.