Storytelling
Storytelling
On this half day course you’ll look at how to transform your communications by sharing powerful stories that propel people to take action and achieve business objectives.
Telling a story means framing your message to maximise emotional engagement, focusing on aspects such as character, conflict, obstacles, and solutions, rather than simply conveying the dry facts.
Reframing your message in this way can elevate your communication, gaining attention and goodwill from key stakeholders, and opening doors to further dialogue.
Suitability - Who should attend?
This course will be useful for anyone involved in content creation, specifically video creation, podcasting, social media, or longer from writing. It is suitable for beginners or for those wanting to take their writing and communications to the next level.
Outcome / Qualification etc.
CPD: 5.00
Training Course Content
Participation in this course will help you:
- identify the stories within your organisation
- tell the same story in multiple ways
- increase audience engagement
- implement storytelling in your communications strategy
- measure the success of your stories
- apply storytelling techniques to a variety of mediums - video, podcasts, press release, social media
Expenses
Virtual
- Member: £350.00
- Non-Member: £475.00
Request information - obligation free
Reviews by course attendees
Average rating 4.8
Very motivational course and am keen to implement the learnings.
Thanks
Emma was fantastic, engaging and really knowledgeable on the subject matter.