Course description
Key Account Management (Sales)
The best way to ‘retain’ good business accounts is to develop them. Account Management should not simply be about maintaining accounts. The course looks at how to build long-term profitable relationships, so your existing clients will stay with you for longer, spend more with you and are open to cross and up-selling opportunities.
This is mainly offered as a group-booking course. Please enquire for more details.
Upcoming start dates
Suitability - Who should attend?
There are no prerequisites or entry requirements.
Who’s it for?
For anyone in the sales department.
Outcome / Qualification etc.
Course Attendance Certificate awarded by Acudemy.
Training Course Content
Course Highlights will be:
Gain a stronger understanding of what has changed in Account Management and what our clients want from us in today’s ever competitive market.
- How to plan an effective Key account strategy and gaining a stronger understanding of setting goals and creating a social media plan
- How to build and deepen a strong business relationship using insights and education
- Moving from a supplier to partner relationship and focussing on achieving Trusted advisor status with clients.
- How to create stronger conversations naturally leading to more cross and upselling opportunities
- Develop a better understanding of the client’s decision-making process to enable you to gain a stronger understanding of how you can help them to achieve their objectives.
Why choose Acudemy Training
100% certified & specialised trainers delivering face-to-face, webinars and on-site courses
5 locations where courses are being delivered, with a concentration on Central London
More than 90% of satisfied individuals and organisations (2000+ students trained so far)
Reviews
Average rating 4.5
The trainer was really friendly and allowed enough time for discussions
The trainer was really friendly and allowed enough time for discussions
Expenses
0% Interest Free payments available.
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The event's agenda was comprehensive and effectively communicated to all attendees, ensuring that everyone was aware of the planned activities and schedule.