Training courses in Management in Bridge Hewick

The Challenge

To develop the sales management team, who had differing levels of capability and experience, into a cohesive group with a consistent approach to sales leadership. Putting these leadership foundations in place would pave the way for a wider strategic programme that leaders could deliver to their direct reports in order to create a sales force that would be seen as ‘Best in Class’ on a national and international level.

To succeed in key account management we must make lots of contacts and talk to lots of people within the account. One of the ways customers reduce risk is to ensure that as many of their people as possible are in favour of the decision.

One of the most effective tactics available to buyers is the price challenge. It is very simple to use, and can be very effective.

Some people say that in the era of consultative-partner selling, closing is no longer necessary. This is just not the case.

Leading the Way in Developing the Untapped Reservoir of Talent in the Office Professional Sector Through Accredited Professional Training and CPD Activities

The Global PA Association & Training Academy was established in 2007 in London and has been leading the way globally on upskilling the potential of the Office Professional sector. The sector is identified as including Executive Assistants, Personal Assistants, Secretaries, Admin Assistants, Office Managers, Team Assistants, and others.

In partnership with Kingston University Business School, we conducted academic research, which was published in academic journals in 2012. This research is the largest sample in the world related to the sector and identified that over 60% of office professionals are qualified to degree level. It confirmed that companies would grow faster if this workforce sector was included in career pathways through their organisation.

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The Challenge

This is a business that manufactures and sells a range of hi-tech and smart watches through high street and online retailers. Customer relationships were managed through a team of account managers who were motivated, committed, and successful.

The business had identified a need to develop customer relationships to ensure business retention and future growth, critical to this would be the account management team been recognised as ‘Business Partners’ collaborating with customer stakeholders to achieve mutually agreed growth targets.

Inspirational Leadership gets results. It’s about recognising that your most precious possession is the people who work for you, and having the skill to draw out the very best in their performance.

In collaboration with MPW Learning, a programme called ‘Leadership Pathway Programme’ was designed to bring all of the skills of a large high street charity organisation management team up to date. After introduction of the programme, common working practices were restructured, productivity increased and management satisfaction improved.

Master these four principles of consultative partnering and you will transform your approach to important sales opportunities.