Leadership, bespoke in Saint Neots

Verbal based communication, and cold calling in particular, remains an important part of any balanced sales strategy.

When it comes to negotiations, having the edge on the other side can make all the difference.

Read about how LDL brought the Carphone Warehouse together to retain managers and help employees live its new values.

The Challenge

This is a business that manufactures and sells a range of hi-tech and smart watches through high street and online retailers. Customer relationships were managed through a team of account managers who were motivated, committed, and successful.

The business had identified a need to develop customer relationships to ensure business retention and future growth, critical to this would be the account management team been recognised as ‘Business Partners’ collaborating with customer stakeholders to achieve mutually agreed growth targets.

It’s an absolute minefield…what is the correct option for myself or for my managers when it comes to management and leadership development?

Whilst there are hundreds of traits and qualities that go into being a good manager, one vital ability is knowing how and when to delegate tasks.

To succeed in key account management we must make lots of contacts and talk to lots of people within the account. One of the ways customers reduce risk is to ensure that as many of their people as possible are in favour of the decision.

Samantha Webley, a Personal Loans Team Leader at Cardiff based MotoNovo Finance, upon completing the LEAD Management Programme she decided for her ‘Making a Difference’ project to focus on developing a fully motivated Outbound Sales Team achieving an average of 125 personal loan sales per month.

Samantha has been with MotoNovo for over 15 years and has worked her way up the MotoNovo career path ladder which has include her roles as an Input and Payout Administrator, Key Account Manager and a Campaign Account Manager.

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