Leadership, confidence in Altham

When it comes to negotiations, having the edge on the other side can make all the difference.

One of the most effective tactics available to buyers is the price challenge. It is very simple to use, and can be very effective.

Telling stories using your data has never been easier. Data storytelling sits at the crossroads of art and science and utilises both to improve insights. Today, there are a wide range of programs (take a look at somePower BI basics) that can take the data produced by your business and visualise it in a range of different ways, with the idea that utilising this visual language makes understanding complex and often dry data much easier...

What does it take to be a successful public speaker?

Read about how LDL brought the Carphone Warehouse together to retain managers and help employees live its new values.

Cross-cultural negotiations can falter for a whole variety of reasons.

Cold calling, or telemarketing, is a tough, but rewarding role.

Here's what GDPR means for us marketers and sales professionals, especially those with active cold calling and emailing campaigns.

To succeed in key account management we must make lots of contacts and talk to lots of people within the account. One of the ways customers reduce risk is to ensure that as many of their people as possible are in favour of the decision.