Leadership & Management, Corporate Training for Teams

Cross-cultural negotiations can falter for a whole variety of reasons.

Here's what GDPR means for us marketers and sales professionals, especially those with active cold calling and emailing campaigns.

Reaching the decision maker is the first major milestone in the sales process, and it is vitally important to understand the best ways to achieve this.

Verbal based communication, and cold calling in particular, remains an important part of any balanced sales strategy.

The LEAD management programme provides an intensive introduction to the world of people management, focusing on achieving results with and through people. The programme is highly practical and the return on investment starts the minute the delegate re-enters their working environment.

Attending the LEAD programme equipped Ellen Carter with the right tools and techniques along with the confidence and competence to implement her Making A Difference project ahead of schedule during these very challenging times.

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The Challenge

To develop the sales management team, who had differing levels of capability and experience, into a cohesive group with a consistent approach to sales leadership. Putting these leadership foundations in place would pave the way for a wider strategic programme that leaders could deliver to their direct reports in order to create a sales force that would be seen as ‘Best in Class’ on a national and international level.

When it comes to negotiations, having the edge on the other side can make all the difference.

The Challenge

This is a business that manufactures and sells a range of hi-tech and smart watches through high street and online retailers. Customer relationships were managed through a team of account managers who were motivated, committed, and successful.

The business had identified a need to develop customer relationships to ensure business retention and future growth, critical to this would be the account management team been recognised as ‘Business Partners’ collaborating with customer stakeholders to achieve mutually agreed growth targets.